外贸独立站问答外貿獨立站問答Export-site questions, written as notes

要。国际站是租来的流量位，独立站是自己的域名、询盘和收录。采购搜型号和工厂名时，没有独立站就只能留在平台比价。要。國際站是租來的流量位，獨立站是自己的域名、詢盤和收錄。採購搜型號和工廠名時，沒有獨立站就只能留在平臺比價。Yes. Alibaba is rented inventory. An independent site is your domain, RFQ, and search listings. Buyers who search models and factory names otherwise stay on the platform.

模板站按栏目填空。这里按你们的型号、认证和询盘字段排信息结构，上线后产品页和图片你们能自己改。模板站按欄目填空。這裡按你們的型號、認證和詢盤字段排信息結構，上線後產品頁和圖片你們能自己改。A template fills slots. This follows your models, certificates, and inquiry fields. After launch you edit products and photos.

多数工厂先做询盘站。没有一口价、运费模板和稳定收款时，购物车会把真正的采购问走。多數工廠先做詢盤站。沒有一口價、運費模板和穩定收款時，購物車會把真正的採購問走。Most plants start with RFQ. Without a firm price, freight template, and payout, a cart sends real buyers away.

目标市场只用英语谈，就先把英文站做完整。有明确德语或西语买家，再用子目录加，不要为了菜单好看先做空壳。目標市場只用英語談，就先把英文站做完整。有明確德語或西語買家，再用子目錄加，不要為了菜單好看先做空殼。If English is the working language, finish that site. Add DE or ES as folders when those buyers exist — not to decorate the switcher.

可以。先把型号、参数和真实照片备齐。版式按工业品阅读习惯排，不靠大面积动画。可以。先把型號、參數和真實照片備齊。版式按工業品閱讀習慣排，不靠大面積動畫。Yes. Prepare models, specs, and real photos. Layout follows how industrial buyers scan, not motion graphics.

域名可代购并过户到公司名下。SEO 含产品词结构、sitemap 和 Search Console。广告投放另写 brief。域名可代購並過戶到公司名下。SEO 含產品詞結構、sitemap 和 Search Console。廣告投放另寫 brief。We can buy the domain and transfer it to the company. SEO is product IA, sitemap, and Search Console. Ads are a separate brief.

和新站一起做：上线当天完成速度、标题和手机。之后按询盘词补产品页，不算另开一个漫长项目。和新站一起做：上線當天完成速度、標題和手機。之後按詢盤詞補產品頁，不算另開一個漫長項目。It ships with the site: speed, titles, and mobile on launch day. Extra product pages follow inquiry terms, not a second long project.

餐厨、家具、家纺、泵阀、紧固件、医用耗材、灯具、五金、箱包和园艺，按同一套询盘路径做。发给产品线，对同类结构报价。餐廚、家具、家紡、泵閥、緊固件、醫用耗材、燈具、五金、箱包和園藝，按同一套詢盤路徑做。發給產品線，對同類結構報價。Cookware, furniture, textiles, pumps, fasteners, medical, lighting, tools, luggage, and garden follow one RFQ path. Send the line; we quote the same map.

建站含产品词标题、内链、sitemap 和 Search Console。Google Ads 或社媒投放另写账户、地区和素材，不和独立站绑死。建站含產品詞標題、內鏈、sitemap 和 Search Console。Google Ads 或社媒投放另寫賬戶、地區和素材，不和獨立站綁死。Launch includes product-term titles, internal links, sitemap, and Search Console. Google Ads or social needs its own account, geos, and creative.

材料齐，14–21 天能验收。型号表、照片和域名过户不齐，日历会停在等文件，不在写页面。材料齊，14–21 天能驗收。型號表、照片和域名過戶不齊，日曆會停在等文件，不在寫頁面。With a complete file, sign-off is 14–21 days. A missing SKU list, photos, or domain transfer pauses the calendar on files, not on pages.

工厂在国内，源站最好不要也在国内。欧美打开的三秒，要用海外节点和 CDN，而不是只加国内带宽。工廠在國內，源站最好不要也在國內。歐美打開的三秒，要用海外節點和 CDN，而不是只加國內帶寬。The plant can stay in China; the origin should not. The three-second Western load needs an overseas node and a CDN, not more China bandwidth.

主推型号和分类、证书与产线说明、先定英文。证件和完整价目不必发在第一条消息里。主推型號和分類、證書與產線說明、先定英文。證件和完整價目不必發在第一條消息裡。Hero models and a category map, certificates and line notes, English first. Do not send ID scans or a full price book in the first message.